Other Articles - March - 2018

TCRA is Heading for Florida

Last year, TCRA chose the warmth of Southern California for its annual seminar program; this year, they’ve moved across the country to another notoriously comfortable site: Florida.

They’ll be at the Westin Cape Coral Resort at Marina Village, April 20-21, 2018, a beautiful waterfront resort right on the mouth of the Caloosahatchee River, where it empties into the Gulf of Mexico. If you’re a nature lover, you’ll be right near several aquatic preserves, including the McCardle Island Preserve and the Pine Island Sound Aquatic Preserve. And there are dozens of other exciting places to visit, including a water park, boat tours, and several golf courses.

So this might be the perfect year to mix a little business with pleasure, and bring your whole family out for a few extra days of fun in the sun, while you build your business contacts and learn a few things that are sure to pay off in your shop. It’s a win-win for you and your entire family!

The Westin is about 20 miles from Southwest Florida International Airport (RSW), but that’s no problem: TCRA has arranged special pricing for shuttles between the airport and the Westin with Dolphin Transportation and their sister company, Maxisedan. For reservations, call 239-530-0100, or email them at reservations@dolphintransportation.com.

If you’re a torque converter rebuilder, attending the TCRA event should be on your to-do list every year. This is where you get to discover the latest advances in torque converter repair techniques, and keep up to date on your business.

But what if you don’t rebuild torque converters? What if you’re strictly a transmission repair shop? For you, the TCRA event would still be a terrific way to keep your business running smoothly.

Let’s face it: No two industries have ever been tied as closely as automatic transmission and torque converter repair. Quite simply, you can’t have one without the other. But, all too often, the technical sides of these businesses remain apart. Worse, they find themselves pointing fingers at one another when something doesn’t work right or last as long as they think it should.

That’s a problem for both industries: The technical halves of the transmission and torque converter industries are too dependent on one another to try to work separately. They need one another to identify the latest problems facing their industries, and they need to work together to correct them.

And the TCRA annual seminar program is one of the best places where the two sides of the transmission torque converter coin can meet and share their concerns in a forum that’s strictly designed to help both industries become more successful… both technically and financially.

Don’t forget that there are many similarities between automatic transmissions and today’s torque converters: They both have clutches, seals, and bearings that require the same attention to prevent noise vibration harshness (NVH) issues.

Both require the same oils, demand the same cooling and lubrication, and operate under the same conditions as one another.

And, in the end, neither the transmission nor the torque converter can work independently from one another: Both need to work together in perfect harmony to provide the vehicle with the performance that the customer has every reason to expect.

So it just stands to reason that, if you have any hope of providing dependable transmission repairs on an ongoing basis, both the transmission and the torque converter rebuilders need to work together, to identify and repair the root cause of today’s problems.

That’s one of the main goals of the TCRA seminar program. And one look at the speakers list for this year’s program will reveal just how tightly integrated these two industries are.

Tech speakers include Victor Roses, Caleb Haven, Bob Warnke, Mike Souza, and Mike Cargill. And you’ll hear business and industry trends from GEARS Managing Editor Rodger Bland and TD Publisher Bobby Mace.

So the real question you need to ask yourself is, just how serious are you about your business… and your industry?

Of course, it doesn’t hurt that this year’s TCRA seminar program will be right in the heart of Florida. This is your chance to kill two birds with one stone: Help build a better industry, and have a great time in the heart of the Sunshine State.

So, if you’re truly serious about building a better business model for your future, you need to reserve your place at this year’s annual TCRA seminar program, at the Westin Cape Coral Resort at Marina Village for April 21 and 22. Don’t wait: Sign up today!