People Before Profits. No, this isn't part of a campaing slogan or a fancy catchphrase; it's a simple way of stating what we learned in the intial study of successful shops back in 2006 and how we're seeing more and more shops benefit from...

A 2006 (or later) full-size Ford truck equipped with a 5R110W enters the shop; it has high milaeage and is slipping wht hot. The fluid's burnt and there's enought debris in the pan to ...

Emotion - Our emotions are linked directly to our actions. In fact, I could argue that without emotion, there would be no action. This is true from both a negative and positive perspective, as most negative....

March 2012 classified and shopper section

This scenario is starting to play out all over the country. No matter where you live, no matter how good you are, many technicians are seeing ....

GEARS does not endorse new products but makes this information available to our readers. If you have a new product, please email the press release information with applicable digital photo or drawing to fpasley@atra.com or send by mail to GEARS, 2400 Latigo Avenue, Oxnard, CA 93030

Some transmission problems are easy to fix; some are tough. But when you approach a transmission problem from how it works, rather than the parts installed, you can save a lot of ....

Healthy businesses grow from happy customers. When a customer has money on the line, they expect a job done correctly, at the right price, on time and with a good...

It takes a lot of commitment to remain in any business for more than half a century; maybe even more so in the auto repair business. The number of shops who've been around that long are few and far between...

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In this issue, we'll look at the diagnostic routines used to keep the 4ET50 transmission rolling down the road.

Every once in a while it's nice to have a silver bullet; a quick fix to get a problem vehicle out the door. In this article we're going to look at a common proble on the ...